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Liu Jing 刘京: Chinas Geschichte im Comic - China durch seine Geschichte verstehen - Band 2: Von der Epoche der langen Spaltung bis ins goldene Zeitalter - Von den Drei Reichen bis zur Tang-Dynastie (220 – 907) 画说中国史2:从大分裂到黄金时代 - 三, ISBN: 978-3-905816-79-2, 9783905816792
Liu Jing 刘京: Chinas Geschichte im Comic - China durch seine Geschichte verstehen - Band 2: Von der Epoche der langen Spaltung bis ins goldene Zeitalter - Von den Drei Reichen bis zur Tang-Dynastie (220 – 907) 画说中国史2:从大分裂到黄金时代 - 三, ISBN: 978-3-905816-79-2, 9783905816792
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Business Chinese Series - Reading and Communicating 3

ISBN:978-7-5138-0361-8, 9787513803618
[42.0649]
18.08EUR


Titel: Business Chinese Series - Reading and Communicating 3 - 商务汉语系列教材 - 商务汉语阅读与表达 3
Author / Editor: 周磊
ISBN: 978-7-5138-0361-8, 9787513803618
Series: 商务汉语系列教材 Business Chinese Series
Publisher: Sinolingua-华语出版社
Language: simplified Chinese Character
Date of Publication: 2013.01
First edition
Number of pages: 190
Dimensions: 28.4 x 21 x 1.2 cm
Binding: Paperback


Description:


Reading and Communicating (3) is the first volume of the reading subseries of the Business Chinese Series and is tailored for advanced-level Chinese learners who have majored in economics or business or are engaged in commercial activities. This book can be used as a reading textbook for class, as auxiliary material for after-class reading, or material for self-reading. This book is composed of ten lessons, each of which contains one major text and two complementary texts, and is intended to improve the learners’ reading and communicative abilities. Each lesson includes ten sections, which include lead-in topics, a glossary, major text, key sentence patterns, background, the exercise of the major text, complementary texts, the exercise of the complementary texts, after-class reading, and communication practice. This book will provide in-depth insight into hot economic and commercial issues, covering such topics as e-commerce, business pioneering for college graduates, modes of business operation, industrial links, low-carbon issues, financing, and business culture in Shanxi Province.



“商贸汉语”系列教材适用于汉语达到中级以下水平、以经济、商贸为专业的来华留学生或从事对华商贸的外国人,其内容涵盖8本专业教材及2本辅助教材。其小“阅读与表达”1-4册和口语教材的周课时为4课时,“阅读与表达”5-6册和写作教材的周课时为2课时。《商贸汉语系列教材:商贸汉语阅读与表达(3)》可供商贸专业本科一年级一三年级的留学生使用,学完这套教材,学生能够流利地阅读一般经贸类中文文章,在商务活动中准确地用汉语表达自己的观点,并能用中文撰写求职简历、企业广告及商务合同等经济类文书,为进一步学习商贸专业课程打下坚实的基础。

《商贸汉语系列教材:商贸汉语阅读与表达1》体系完整,针对性强。整个系列教材构思完整,结构合理,同时努力在选材上突出商贸特色。这样既可以帮助学习者提高汉语交际能力,又能帮助他们了解在中国(或用汉语)从事商务活动所需的相关专业知识和文化知识。《商贸汉语系列教材:商贸汉语阅读与表达1》语言输入与输出并重,在解决语言和商务信息理解的同时,细化和强化表达训练,注重对学生口头与笔头表达能力的培养,让学生将自己的思考准确而得体地表达出来。

《商贸汉语系列教材:商贸汉语阅读与表达1》适用于经过一年的基础汉语学习,以经济、商贸为专业的学历学生或具有相应基础的从事对华商务活动的外国人。

编辑推荐
《商贸汉语系列教材:商贸汉语阅读与表达3》适用于经过一年的基础汉语学习,以经济、商贸为专业的学历学生或具有相应基础的从事对华商务活动的外国人。教材分为六册,其中一、二册适用于达到新HSK四级及以上水平的学生;三、四册适用于达到新HSK五级及以上水平的学生;五、六册适用于达到新HSK六级及以上水平的学生。


目录

第一课休闲产业
主课文:休闲离我们有多远?
副课文一:十年“黄金周”
副课文二:休闲消费的主要方式
课后阅读:杭州——让休闲理念成为共识
第二课电影产业
主课文:中国电影营销手段
副课文一:科技进步推动中国电影产业发展
副课文二:国际大片衍生品热销,中国电影后产品亟待开发
课后阅读:电影明星崇拜心理探究
第三课会展业
主课文:当城市插上会展经济的翅膀
副课文一:会展经济的资源整合功能
副课文二:世博会的非凡意义
课后阅读:浅谈中国会展业的发展
第四课体育产业
主课文:NBA与中国篮球
副课文一:体育事业与体育产业
副课文二:北京奥运会给我们带来了什么
课后阅读:中国体育产业的“多元化”发展
第五课汽车产业
主课文:开足马力,在探索中追赶世界的步伐
副课文一:汽车产业的新发展
副课文二:“汽车城”长春:从中国第一到中国最大
课后阅读:从车展看中国汽车产业新使命
第六课制造业
主课文:“中国制造,世界合作”
副课文一:从中国制造到全球研发
副课文二:从“中国制造”到“中国服务”
课后阅读:刻不容缓的电子行业转型升级
第一~六课测试题
第七课金融业和保险业
主课文:保险,为生活护航扬帆
副课文一:用心服务,拉近你我的距离
副课文二:金融危机带来另类机遇
课后阅读:走进中国保险业
第八课网络相关产业
主课文:互联网改变着我们的生活
副课文一:电子商务带来市场营销环境的变化
副课文二:网络游戏产业发展漫谈
课后阅读:谁是最愚蠢的一代?
第九课房地产业
主课文:风云变幻的中国房地产市场
副课文一:中国经济与中国房地产
副课文二:2010年买得起房成为中国民众最大期待
课后阅读:看中国住房商品化之进步
第十课创意产业
主课文:创意产业发展与旧城改造:Loft的产生和发展
副课文一:世博会与上海文化创意产业
副课文二:《阿凡达》成功的启示
课后阅读:中国文化品牌建设中的问题和对策
第十一课环保产业
主课文:新能源与经济发展
副课文一:日本环保产业的发展及启示
副课文二:气候变化问题上的中国贡献
课后阅读:寻找蓝色水地图
第十二课物流产业
主课文:什么是物流
副课文一:在学习中不断成长的中国物流产业
副课文二:物流进军网购行业
课后阅读:中国快递在竞争中求发展
第七~十二课测试题
部分练习参考答案
生词表

9787513803618

9787513803618

This product was added to our catalog on Donnerstag 24 Oktober, 2013.
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