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寂地 Jidi: 我的路 Wo de lu - Mein Weg - Band 8 ("My Way", bilingual Chinese-German langauge edition)<br>ISBN:
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Huofa 2: Chaoji "Qiyeren" de huofa

ISBN: 978-7-5060-3427-2, 9787506034272
[66.0046]
8.58EUR


Titel: Huofa 2: Chaoji "Qiyeren" de huofa - 活法 2: 超级“企业人”的活法
Author / Editor: 稻盛和夫 Daocheng Hefu (Kazuo Inamori), 廖月娟 Liao Yuejuan (译 Übers.)
ISBN: 978-7-5060-3427-2, 9787506034272
Series:
Publisher: Orient Press-东方出版社
Language:
Date of Publication: 39873
First edition
Number of pages: 184
Dimensions: 18.5 x 13 cm
Binding: Paperback


Description:
做企业的目的是什么?赢利!做企业人的目标是什么?帮企业赢利!然而,为什么在财务报表形势喜人、经营业绩节节攀升的同时,我们还会听到公司员工对老板的私下抱怨,看到高层们面对发展的十字路口无法舒展的愁眉,甚至此时正目睹着各界舆论对业界翘楚、时代精英们毫不留情、铺天盖地的指责与奚落?
  诚然,所有企业及企业人都恪守着赢利——这一亘古不变的原则在时代的浪潮中奋勇前进,但是又有多少人真正参透了利益背后的玄机?中国并不需要“道义放两边、利字摆中间”的商业大鳄,更不会提供给缺乏德行、忽视修为的企业人广阔发展的康庄大道;如果想在白热化的竞争中一枝独秀,就必须要剖开经济的表象,探求企业的本质,找到得以在如今的世道中生存下去的活法。
  本书的作者稻盛和夫是日本战后经济的传奇,他不用优美的文字取胜,也不用高深的说教让人五体投地,而是将其多年心得以质朴的文字向我们娓娓道来。企业人会从中领会真正的企业发展之路,而普通人亦将感受到最高境界的“为人之道”。

This product was added to our catalog on Montag 15 März, 2010.
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